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We always try to place ourselves on top and are eagerly searching for ways to grow our organization. We try modern methods and try new experiments so that we can discover novel paths to success. And the most common way is by socializing about your company, this can help you a lot. So there arises a question by all the industrialists that whether an organization need an internal blog or not. 

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What is internal blog?

Many of you have an idea of what blog is and for those who want to know what it is, then a blog are an updated diary to express yourself, your thoughts and your experiences. Whereas an internal blog of a company is a way of expressing themselves in all the possible ways. Internal blog of a company are accessed only through intranet.

How internal blog helps in your company’s growth?

It’s a way of connecting to your customers and taking their reviews on the services or products your organization provides. It can also help in giving suitable information to your potential customers about what’s new going on in your organization. Following are the reasons why your organization needs an internal blog –

  • Organizations become more open to the customers.
  • Many people use blogs and using can internal blog can bring you in their notice.
  • It helps in increasing the involvement of all the employees.
  • It helps in open discussions from employees and new ideas come up as many employees who are uncomfortable in face to face discussions also shares their views. 
  • Things, discussions, reviews and everything stays in the blog even after the employee has left. It is one of the things which an employee can take away with them. 
  • Not only customers but the staff is also updated about each information and ongoing processes in the company through these blogs. 
  • Problems can be solved by collaboration of solutions and new ideas to that problem. 
  • It should reflect all the details about your company instead being only a collaborative forum. 
  • There are many people who are already using these blog platforms and using those platforms can easily help you get noticed in the eyes of potential customers. 
  • Instead of checking each employee in person or phone call, internal blog can help you in many ways. Your time is saved and that's a quite big deal. 

All these points help internal blog helps a lot in your organization and its growth. Nexevo Technologies is one such Web Designing Company in Bangalore who used internal blogs and grown a lot in this field. It has a lot of upsides and you can use it easily.

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Yes we know you are curious to know about what is website, its types and its uses. You want to gain knowledge about these that's why you are reading this article. First of all where do these websites come from? What is its origin, why do we need it, what are its uses? If I had to answer I would have answered in just one word that is, “Internet”.

Internet starts from a very basic thing. This is thing is what we call "A Website". We have presented you this article to give you complete information about what is website, what are its types and their uses.

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What is website?

Website is a collection of World Wide Web pages which are related to each other that are accessible through a browser. Websites can be published by an individual or any company/organizations. Websites also includes multimedia content, additional documents, and files and can also contain any information. They all are identified by common domain name containing one home page.

This home page is the first thing appearing on screen when you enter the websites address. You are taken directly to their web site's homepage. Next step after home page are web pages.

These webpages are counted from one to million that means a website can also contain lakhs of pages or just one single web page. “Website is a central location having millions of webpages”.

Why do you need websites?

  • Information gain
  • To provide information through personal websites
  • Completion of tasks
  • To upload information
  • Information regarding jobs, products, government notices
  • Online registrations and etc.

Websites are of many types. These websites are categorized on two basics

Basis of function

These websites depends on the function they are doing for example:

Personal – These types of websites are owned by an individual or two. In these websites a person uploads the content he wants to provide. It can be regarding his experiences, his travel or his own creativity. These types of websites are used to make fame and money.

Commercial – These web sites are used to commercialize some product to users. These sites can be for commercializing mobiles, shoes, clothes or anything. These sites are used for small business purposes.

Government – These websites are owned by government and they give notices regarding it. These sites includes online paying of taxes, bills or used for online registration for government jobs etc.

Non profit organization – These websites are provided by some non profit organizations for sharing knowledge or products. These can be for colleges, schools or companies.

Basis of style

Static – These types of websites are simple and used for small businesses. They provide users simple information about themselves and is very useful for expanding market. The major advantage of these websites is that they provide us good features at low price.

Dynamic – These websites changes dynamically and are used for large businesses. They includes text, images, files etc. on there webpages which are changed without human knowledge.

Accept these main categories there are other websites too which are listed below :

  • Search engine site
  • Mobile site
  • School or college site
  • Blogging sites
  • Information sites
  • Political sites
  • E-commerce websites
  • Social networking sites etc.

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I am sure you are interested in knowing Internet and website better. Well after Internet and website we have brought you a next topic for your knowledge. This topic is also related to website and will let you know where to click and where to not. Landing pages is our new subject to describe. So you must be curious about what are landing pages, Where to use them, How to use them etc. We have written whole of your queries in this topic.

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 What are Landing Pages?

Basically landing on a place means you are arriving at that particular place or you can say that you are arriving at an area to know that place better. Similarly are the landing pages, you click on a search engine results or any online advertisements. Landing pages simply means that you are landing on some particular area (here area is referred to website) through them. Landing pages are single and Best Website Designing which is completely different from the rest of the web site's pages. It is not even connected or even related to other web pages.

It is an entry point for users to enter in a website. These pages are basically used for marketing purposes and are made to stand alone from the rest of web site. You can also consider them as a way to that website. These pages are always linked to social networking sites, advertisements and email campaigns sent. Landing pages are used to make to users or site visitors into sales. To make a landing page attractive they include an inquiry form or getting of contact number etc.

Mainly there are just two types of landing pages which are further categorized into many. These pages are –

  • Reference
  • Transactional
  • Lead generation
  • Click through

Reference landing page – This page is used to gain information that is required by visitors or users which can include text, images or other links. One of the examples here is:

  • Click through landing pages – These pages are quite simple to understand as they have very simple and straight forward work to do. All there work is to give complete information about product to the visitors.

Transactional landing pages – This page is used to convince users to complete their action towards their transactions. These pages are used to turn the visitor into customers. To turn them into customers they are given forms which should be completed. They capture as much possible information from users and use it later. One example is given below:

  • Lead generation landing pages – As its type it also collects data from the visitors starting with their names and email addresses. This information is later on carried to change them into customers. There is no exit path in such type of pages.

Related ArticleGet Wonderful Mobile Website with Nexevo Technologies

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Like a relationship your website needs to be given inputs regularly, otherwise like a worn out marriage you are heading for a divorce with your regular customers. Now there are some simple steps which can keep you in the lime light. Here’s a small guide for you:

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Regular updates:

Information on your website should be updated regularly, to give it that fresh look, like a bride. You could add a regular blog or some news section which can be updated constantly.


As soon as a customer visits your site he should be immediately attracted by the design of your website for him to explore further. Nobody likes a drag site. You have just got a few seconds in which you can grab the attention of the customer.


Your website should be such so that you can almost communicate with your customer as if you are talking to him. It’s like a good communicative skill. Your content should work wonders for the website.


You may have the best site but if nobody can find it then it’s a no go. One should have Google friendly terms which are easy to find. An SEO writer could help you out with this.


Visitors on your website should be able to share information on Twitter and Face book etc. Your website should integrate social media for it to be popular.


The person who can guide you about your plus and negative points regarding your site is eventually your customer. So you should interact with your customer and get regular feedback to be in the race. You should be aware about where you stand in the eyes of the customer.


One thing which keeps one on his toes is healthy competition. So how other websites are competing with you and where you stand, or need to do to keep up with the competition will go a long way to nourish your website. Like any business one has to get back regular updates and think about new plans to increase business.

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In 2016, the e-commerce world is totally different from the one Amazon and eBay agree to years ago. The virtual marketplace has developed strongly competitive. Over 80,000 virtual stores are competing in an overloaded marketplace, and the label shown in-store are depending on the ratings given by customers online. 


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 In Future

Style statement of today is convincing indicators of where e-commerce will be in future. Nexevo Technologies - Ecommerce Web Development Company Bangalore, in the process of enhancing the online store they set in latest technologies to customize the shopping experience for customers. Here are different evolutions predicted by Nexevo Technologies Web Designing Company.

Omni-Channel Marketing – This method is increasingly used to balance profit and create changes. Omni-channel marketing makes use of various mediums to give customers an integrated shopping experience. 

Consumer-Focused Engagement – Keeping the customers shopping experience appealing and to turn their clicks into purchases is the key. Concentrating on consumer-centric online shopping will sooner become a plus.

Location and Mobile Specific Advertising – E-retailers are more likely to track mobile and location advertising to hold on to present customers and obtain new ones. Shoppers on their smartphones currently report for 38% of real-time retail traffic. Moreover, 47% of e-mail traffic cut off from mobile devices. All the information draw attention to the increased shopping through a smartphone in the future.

Digital Shopping Experience – The seller can decrease their losses due to an unavailable stock list by producing a cohesive roster system with live shelves that can notify the store about the stock running out or the one popular. Having a shopping app while shop also permits the consumers to have a look at recommended purchases or how they can pay using an application. 

Presently, the e-commerce market is on the edge of evolution. All the virtual retailing fashion steer the consumer-focused customization, which will be embraced sooner.  Nexevo Technologies - Magento Website Development Company in Bangalore strives for the future of e-commerce that is in changed experience for the customers comfort to a high-tech retailing atmosphere. However, there is one question: which blend of e-commerce tactics will be the successful approach for the online business?


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